lancôme - yourself

 
 
 
 

January 2017

credits

DIRECTION l Clément Gino

DIRECTION OF PHOTOGRAPHY l Clément Arenou

ACTRESS & VOICE OVER l Alexia Giordano

“You don’t have to be the best. You don’t have to be the fastest, the strongest or the most successful. You don’t have to be the finest, the tallest, the greatest. You just have to be yourself.”

Clément Gino uses all of the beauty advertising codes and turns them upside down, claiming another path, the possibility of being happy without performance, without purchases, without brands. A movie as the beginning of an inner revolution.

 
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LANCÔME MIRACLE CUSHION

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